50ms
The time it takes a visitor to judge your site, before they even see your work.
Source: Carleton University
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Websites for production companies, as ambitious as your films
Strategy - Art direction - Web development
/CONSTAT
Your films play in one league. Your website, in another.
An outstanding showreel will not save a site that loads too late, buries the work, or looks like a template.
Decision-makers judge in seconds. They are not looking for a catalogue: they want proof you also master your image.
When the site is not at the level of the films, talent goes unnoticed. Inbound requests dry up, or they arrive poorly qualified.
The issue is almost never a lack of material. It is the gap between what you shoot and what the web says about you.
He had shortlisted 3 production companies on the sole basis of their website. The others, he said, looked like they were not taking themselves seriously.
Feedback from a production director after a pitch. The website is not a side note: it is the first filter.
Metabole® 2026
0Paris | Rotterdam
/STATS
~75%
of people judge a company’s credibility from the look of its website
Source: Stanford web credibility research
0,1s
of load time saved is enough to measurably lift conversions on mobile
Source: Deloitte, Milliseconds make millions
/PIÈGES
Three mistakes that sabotage talented production companies
The talent in the films is not the question. What gets in the way is almost always how the site presents them — too slow, too generic, too much like a showreel.
These three pitfalls show up from one audit to the next. Naming them is already the start of getting them out of the project.
/1
Showreel =/= website
A 90-second edit is not an architecture. The site has to qualify, guide, and let the work be read without playing everything at once.
/2
Trapped in a template
A WordPress theme or a Framer clone flattens everyone. Production companies that stand out have a visual territory, not a kit.
/3
Video weight
Files that are too heavy, poorly compressed, kill the first look. Performance is not a technical detail: it is the first impression.
On the production company sites we audit, the problem is almost never a lack of talent
The showreel is there. What is missing is a site that carries it: readable, fast, and at the level of the films.
/BÉNÉFICES
A website that works for your production company
A site designed to qualify, reassure and convert — not just to show films. Every screen has a role in the commercial relationship.
/1
Immediate credibility
The site sets the bar before the first call. Your films arrive in a frame that matches them.
/2
Better qualified leads
Fewer off-brief requests. More conversations with people who already get your positioning.
/3
A fast experience, everywhere
Mobile, desktop, 4G in an airport lobby: the site holds up. Videos play without killing the load.
/4
More inbound requests
A clear path, readable projects, an obvious CTA. The site works between meetings.
/5
A site that grows with you
You add a film, a sector, a page. The architecture stays stable; content moves on without a rebuild.
/6
A single point of contact
Strategy, art direction and development in one place. No brief lost between three vendors.
/SERVICES
From strategy to launch, we design complete digital experiences that are useful and built to last.
/1
STRATEGY
Brand Positioning
Brand Architecture
Content Strategy
Competitive Analysis
Brand Archetype
Tone of Voice
/2
IDENTITY
Logo & Logotype
Brand Guidelines
Brand Book
Typography
Color Palette
Iconography System
Art Direction
/3
WEB
UX Design
UI Design
Web Development
Performance Optimization
SEO / GEO / SEA
CMS Integration
Copywriting
3D Integration
Web Animations
/PROCESSUS
/1
STRATEGY
1 WEEK - 2 WEEKS
Defining a clear brand strategy to position your project and create long-term value.
/2
ARTISTIC DIRECTION
3 WEEKS - 4 WEEKS
Crafting a strong and distinctive visual identity that reflects your brand’s DNA.
/3
WEB DEVELOPMENT
3 WEEKS - 4 WEEKS
Building fast, immersive, and scalable digital experiences for long-term growth.
/CAS
Concrete results, not promises
Two representative projects for production companies. The figures show what a redesigned site does to the quality of inbound contacts.
Documentary studio
A site recentred on a few strong films, with a readable path for broadcasters and funders. Fewer projects shown, more time spent on each.
2,4x
project reading time
12
projects instead of 40
Fiction house
Technical and editorial rebuild: the showreel loads fast, inbound requests arrive already framed. The site filters before the first call.
-58%
load time
+40%
qualified requests
/ILS NOUS FONT CONFIANCE
Webflow
Wordpress
Wix
Squarespace
Framer
Shopify
Webflow
Wordpress
Wix
Squarespace
Framer
Shopify
Webflow
Wordpress
Wix
Squarespace
Framer
Shopify
Webflow
Wordpress
Wix
Squarespace
Framer
Shopify
Your production company has moved up a league. Your website should follow.
CONTACT US
/TESTIMONIALS
Metabole Studio created our immersive landing page with great flexibility, delivering a result that exceeded our expectations. Thank you so much, Jérôme and Matteo!
Amaury Pierlot
Co-founder @altitude.101
1/3
/CADRE
A clear framework, so you can move forward calmly
Handing over the rebuild of a production company’s site is a commitment. We make it as readable and safe as possible, from the first call to launch.
/1
No commitment
The first conversation is free and commits you to nothing. You leave with a concrete view of the project.
/2
Protected data
Your information is processed under GDPR. It is never sold or handed to third parties.
/3
A held schedule
A schedule set at kickoff, marked by validation steps. You always know where the project stands.
/4
A single point of contact
The same contact from scoping to delivery. No lost brief, no overlapping handovers.
